Tuesday, July 18, 2006

Sex is hard to find...

The letters S-E-X are formed by a swirling cloud of dust in The Lion King.



About half way through the movie Simba, Pumbaa, and Timon are lying on their backs, looking up at the stars. Simba gets up, walks over to the edge of a cliff, and flops to the ground, throwing up a cloud of dust. Eddies of dust form and dissipate in the roiling cloud, and at one point the various curves and angles in these eddies appear to form the lettersS-E-X. Apparently.

Stacking two of Pepsi's special 1990 "Cool Cans" spelled out the word "S-E-X."

For a limited time during the summer of 1990 (Memorial Day through the Fourth of July), Pepsi distributed its flagship soft drink in four specially-designed "Cool Cans" as part of a promotional campaign. The four designs included confetti, neon, sunglasses, and surfer motifs:



It wasn't long before someone came up with a new version of the Pepsi Challenge: find the secret word S-E-X by stacking one neon Pepsi can on top of another. Well, sort of ... if you twisted the top can to the right, the bottom one to the left, and kind of squinted, you could make out a word that looked like 'S-E-X,' with the loop of the first 'P' forming half an 'S', the 'E' missing its bottom half, and the second 'P' crossed by a neon bar that makes it look like an 'X.' Of course, it really helped if you knew what you were supposed to be looking for in advance:

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